Jenny began building the company while working full-time at the Centers for Disease Control and Prevention. She managed to fit in clients before work, after work, and even on Saturdays. Jenny drove all around the Atlanta area, seeing clients in their homes. As she worked with clients, it became clear that health is about more than calories and exercise.
Jenny began to discover how much diet quality matters, and how integral real food is to health. She became fascinated with the ability of food to solve health problems for so many of her clients. She then decided to pursue training in Integrative and Functional Medical Nutrition Therapy.
During this time, her clientele began to build and her husband began to miss her (after all, she was never home). It became clear that it was time to dive into her private practice full time. In July of 2014, Jenny made the jump and opened a full-time office in Alpharetta, Georgia. The company has been going strong ever since and continues to grow and develop more each year.
In August of 2017, Jenny and her husband had their first child. Jenny hired contractors (former interns she trusted and dearly loved) to keep things running while she was on maternity leave. Upon returning from leave, Jenny decided to keep the contractors on staff. This allowed for a better work-life balance and further growth of the company.